# Zillow review reply templates for roofing companies > Six Zillow review reply templates written for roofing companies — the mechanics Zillow actually enforces, the review shapes roofing companies actually get, a… _Updated 2026-08-15 · By Elizabeth Davis_ Source: https://happyreplies.com/templates/platform/zillow/roofer ## TL;DR On Zillow, reviews are tied to a transaction type — buyer, seller, or rental — and the reply should acknowledge which side of the deal it was. For roofing companies that means guarantee-led and factual. Roofing buyers want to hear about the warranty and the fix, not the customer journey. ## Overview Roofers collect a specific set of review shapes, and Zillow handles replies differently to every other platform you are on. This page pairs the two: the mechanics of replying on Zillow, the complaints roofing companies actually receive, and six templates you can adapt in a couple of minutes. ## What Zillow does with your reply - Reviews are tied to a transaction type — buyer, seller, or rental — and the reply should acknowledge which side of the deal it was. - Zillow reviews are the primary social proof in an agent's profile and are read alongside sold history. - You can request a review revision through Zillow's process, but the public reply is what prospective clients actually read. ## What Roofers reviews complain about - Leak returning after a repair - Scaffold costs and duration - Weather-driven scheduling - Guarantee paperwork - Debris and nails left in the garden ## Tone Guarantee-led and factual. Roofing buyers want to hear about the warranty and the fix, not the customer journey. Agent first name and brokerage. ## Policy Never disclose price, address, or negotiation detail in a public reply — it is a fair-housing and confidentiality risk. ## Templates ### Storm repair > _Review:_ Storm took tiles off and they had it watertight in two days. > _Reply:_ Hi Priya — watertight inside 48 hours after a storm is what the emergency rota exists for. The full re-tile can then happen on a proper schedule. — Rachel, Northside Realty ### Leak returned > _Review:_ Paid for a repair in spring and it leaked again in autumn. > _Reply:_ Hi Alex — a leak returning inside the guarantee period is covered in full — no re-diagnosis fee and no argument about the cause. If you will give us another go, reply here and I will look after it personally. — Rachel, Northside Realty ### Scaffold > _Review:_ Scaffold sat up for five weeks after the work finished. > _Reply:_ Hi Nadia — five weeks of standing scaffold after completion is a coordination failure with our supplier, and it is on us to chase it, not you. — Rachel, Northside Realty ### Nails left > _Review:_ Found roofing nails in the lawn for weeks. > _Reply:_ Hi Chris — nails in a lawn is a genuine hazard and a magnetic sweep is a standard part of our sign-off. It clearly did not happen here. Please get in touch directly so we can close it out properly. — Rachel, Northside Realty ### Zillow-specific: the mechanics reply > _Review:_ Decent enough, but I have left this feedback before on Zillow and nobody responded. > _Reply:_ Hi Sam — thank you for coming back to this. You can request a review revision through Zillow's process, but the public reply is what prospective clients actually read. That is on us to use properly, and from this week every roofing companie review here gets a named reply. — Rachel, Northside Realty ### Escalation without a public argument > _Review:_ Worst experience I have had with any of the roofing companies around here. Avoid. > _Reply:_ Hi Jordan — a review this strong deserves a proper conversation rather than a paragraph in public. Please email me directly and I will go through it with you line by line. Whatever we find, I would rather fix it than debate it here. — Rachel, Northside Realty ## FAQ ### How quickly should roofing companies reply to Zillow reviews? Within 24 hours for anything below four stars and within a few days for the rest. You can request a review revision through Zillow's process, but the public reply is what prospective clients actually read. Consistency matters more than speed alone — a visible response rate reassures the next reader as much as any single reply. ### Can I get a bad Zillow review removed? Only if it breaks the platform's content policy — fake, off-topic, defamatory, or containing personal data. A review that is simply harsh is not removable, and the reply is the tool you actually have. Never disclose price, address, or negotiation detail in a public reply — it is a fair-housing and confidentiality risk. ### What should a roofing companie never put in a Zillow reply? Never disclose price, address, or negotiation detail in a public reply — it is a fair-housing and confidentiality risk. Beyond policy, avoid re-litigating the facts in public: readers score the tone of the reply, not who was right. ### Should the reply be signed by a person? Agent first name and brokerage. An anonymous reply from "the team" reads as automated to the exact audience you are writing for, and it removes the accountability that makes a service-recovery reply work.