Who we are
HappyReplies (the "service") is operated by Rhys Morgan, trading as HappyReplies ("we", "us", "our"), a sole trader with business address at HappyReplies, 447 Broadway, 2nd Fl #793, New York, NY 10013, United States. These terms form a legally binding agreement between you and us when you create an account or otherwise use the service. If you are using HappyReplies on behalf of a business, you confirm you have authority to bind that business to these terms.
Using the service
HappyReplies is a tool that helps you draft replies to customer reviews. You may use it for lawful business purposes only. You are responsible for the content you paste, the replies you edit, and any messages you publish on external platforms.
Accounts and eligibility
You need an account to save history and use advanced features. You must be at least 16 years old and legally able to enter into this agreement. Keep your login credentials secure and notify us immediately if you suspect unauthorised access. You may not share a single-user account between multiple people; invite teammates from Settings instead. You may not resell, sublicense, or expose the service through a wrapper for the benefit of anyone other than your own business.
Subscriptions and billing
The free plan includes 10 AI replies per calendar month. Paid plans unlock unlimited replies and are billed monthly or yearly. Subscriptions renew automatically at the end of each billing period until you cancel. Prices shown on the Pricing page are exclusive of VAT, sales tax, and other applicable taxes, which are calculated and added at checkout where required. If a payment fails, we may retry the charge and suspend paid features until it succeeds. We may change prices with at least 30 days' notice, and any change takes effect on your next renewal. Payment, billing, tax, invoicing, cancellation, and refund mechanics are governed by Paddle's Buyer Terms, which apply to every purchase in addition to these terms.
Merchant of Record
Our order process is conducted by our online reseller Paddle.com Market Ltd ("Paddle"). Paddle is the Merchant of Record for all our orders. Paddle provides all customer service inquiries relating to payment, billing, invoices, subscription management, and refunds, and handles returns. When you purchase a HappyReplies subscription, your payment contract is with Paddle; your service contract for using HappyReplies is with us. You can view Paddle's Buyer Terms at paddle.com/legal/checkout-buyer-terms.
Cancellation and refunds
You can cancel at any time from Settings or from Paddle's customer portal at paddle.net. Cancellation takes effect at the end of the current billing period; you keep paid access until then and are not billed further. We offer a 30-day money-back guarantee on any paid HappyReplies purchase — see our Refund Policy for full details. Refunds are processed by Paddle as Merchant of Record. Nothing in these terms limits any non-waivable statutory refund or cancellation rights you have as a consumer.
Free plan
The free plan is provided as-is and may change or end with reasonable notice. We reserve the right to rate-limit or pause accounts that appear to abuse the free plan — for example, mass account creation to circumvent the monthly reply limit.
Acceptable content
You agree not to use HappyReplies to:
- Generate content that is unlawful, defamatory, discriminatory, harassing, or that infringes anyone's rights.
- Impersonate another business, person, or reviewer.
- Generate replies that violate the terms of the platform where they will be posted (for example, Google Business Profile's review reply policies).
- Attempt to reverse-engineer, scrape at scale, overload, or circumvent security or plan limits.
- Upload personal data of others that you have no lawful basis to process.
Your content and intellectual property
You own the reviews you paste and the replies you save ("Your Content"). You grant us a limited, worldwide, non-exclusive licence to host, process, and transmit Your Content solely to operate the service for you — including sending prompts to AI providers to draft replies and displaying your history back to you. This licence ends when you delete the content or your account. We do not use Your Content to train shared or third-party AI models. HappyReplies, the product, its interface, and its branding remain our intellectual property; you receive a limited licence to use it while your account is active.
Third-party platforms
HappyReplies helps you draft replies for platforms we don't control — Google Business Profile, Trustpilot, and similar. You are responsible for making sure any reply you publish complies with the destination platform's terms and policies, and for any action that platform takes in response. We are not affiliated with, endorsed by, or a partner of Google.
AI-generated content
Replies are drafted by large language models routed through the Lovable AI Gateway. AI output can be inaccurate, incomplete, or unsuitable for your context. Every draft is fully editable and nothing publishes automatically. You are solely responsible for reviewing each reply and for anything you choose to publish. We make no warranty that any draft will be accurate, non-infringing, or fit for a particular purpose.
Warranty disclaimer
The service is provided "as is" and "as available" to the maximum extent permitted by law. We do not warrant that the service will be uninterrupted, error-free, or that any specific result will be achieved. We disclaim all implied warranties of merchantability, fitness for a particular purpose, and non-infringement to the extent the law allows.
Limitation of liability
To the maximum extent permitted by law, we are not liable for indirect, incidental, consequential, special, or punitive damages, or for loss of profits, revenue, goodwill, or data, arising out of or related to your use of the service, even if we have been advised of the possibility. Our total aggregate liability for all claims arising out of or related to these terms or the service in any twelve-month period is capped at the greater of (a) the amount you paid us for the service in that period, or (b) GBP 100. Nothing in these terms excludes or limits liability that cannot be excluded or limited under applicable law, including for death or personal injury caused by our negligence, for fraud, or for any statutory rights you have as a consumer.
Indemnity
You agree to indemnify and hold us harmless from any third-party claim, loss, or expense (including reasonable legal fees) arising out of Your Content, your use of the service in breach of these terms, or your violation of any law or third-party right — including publishing an AI-generated reply that infringes someone's rights or breaches the destination platform's policies.
Suspension and termination
You can terminate at any time by deleting your account from Settings. We may suspend or terminate your account with reasonable notice for convenience, or immediately for material breach of these terms, non-payment, or activity that risks legal liability or platform integrity. On termination, your right to use the service ends and — subject to legal retention obligations — your data is deleted as described in the Privacy policy.
Changes to these terms
We may update these terms as the product and the law change. For material changes we will notify account holders by email or in-app notice at least 14 days before the change takes effect. If you don't agree to the updated terms you can cancel your account before they take effect; continued use after that means you accept them.
Force majeure
We are not liable for any failure or delay in performance caused by events outside our reasonable control, including infrastructure outages at our hosting or AI providers, network attacks, natural disasters, or government action.
Governing law
These terms are governed by the laws of England and Wales. Any dispute will be resolved in the courts of England and Wales, unless local consumer-protection law gives you a mandatory right to bring a claim in the courts of your country of residence.
Miscellaneous
These terms, together with the Privacy policy, are the entire agreement between you and us for the service. If any provision is held unenforceable, the rest remains in effect. Our failure to enforce a provision is not a waiver of our right to do so later. You may not assign these terms without our consent; we may assign them to a successor as part of a merger, acquisition, or reorganisation.
Contact
Questions about these terms? Email us at team@happyreplies.com.