Airbnb · Cleaning services

Airbnb review reply templates for cleaning companies

Cleaning services collect a specific set of review shapes, and Airbnb handles replies differently to every other platform you are on. This page pairs the two: the mechanics of replying on Airbnb, the complaints cleaning companies actually receive, and six templates you can adapt in a couple of minutes.

By Elizabeth DavisLast reviewed

How replying on Airbnb actually works

  • Reviews are double-blind for 14 days and your public response window closes 30 days after the review posts.
  • The response appears under the review permanently and cannot be edited once submitted.
  • Category sub-ratings (cleanliness, accuracy, check-in, communication) drive Superhost status more than the headline number.

Policy line: Airbnb removes responses that reveal guest personal information or that read as retaliatory.

What cleaning services get reviewed on

  • Missed areas on a standard clean
  • Different cleaner every visit
  • Timekeeping
  • Damage to surfaces or items
  • Cancellation and rescheduling policies

Tone notes

Practical and checklist-driven. Reference the actual room or task, never 'your experience'. Host first name only — the platform's whole register is personal.

6 templates

1. Deep clean

Review

"The oven looked new again. Genuinely impressed."

Reply

"Hi Priya — the oven is the job that tells you whether a deep clean was real, so that is the compliment we want. — Ellie, your host"

2. Missed rooms

Review

"Skirting boards and the bathroom mirror were skipped."

Reply

"Hi Alex — skirting and mirrors are line items on the deep-clean checklist, so skipping them is a sign-off failure. We are re-cleaning both at no charge. If you will give us another go, reply here and I will look after it personally. — Ellie, your host"

3. Rotating staff

Review

"A different cleaner every week and none of them know the house."

Reply

"Hi Nadia — a rotating cleaner cannot learn a home. We have assigned a named regular to your slot with one fixed cover. — Ellie, your host"

4. Damage

Review

"A vase was chipped and nobody mentioned it."

Reply

"Hi Chris — damage we cause gets reported by us before you find it — that is the rule and it was broken here. Our insurance covers replacement. Please get in touch directly so we can close it out properly. — Ellie, your host"

5. Airbnb-specific: the mechanics reply

Review

"Great place overall, but a couple of things the listing did not mention."

Reply

"Hi Sam — thank you for coming back to this. Category sub-ratings (cleanliness, accuracy, check-in, communication) drive Superhost status more than the headline number. That is on us to use properly, and from this week every cleaning companie review here gets a named reply. — Ellie, your host"

6. Escalation without a public argument

Review

"Worst experience I have had with any of the cleaning companies around here. Avoid."

Reply

"Hi Jordan — a review this strong deserves a proper conversation rather than a paragraph in public. Please email me directly and I will go through it with you line by line. Whatever we find, I would rather fix it than debate it here. — Ellie, your host"

FAQ

How quickly should cleaning companies reply to Airbnb reviews?
Within 24 hours for anything below four stars and within a few days for the rest. Category sub-ratings (cleanliness, accuracy, check-in, communication) drive Superhost status more than the headline number. Consistency matters more than speed alone — a visible response rate reassures the next reader as much as any single reply.
Can I get a bad Airbnb review removed?
Only if it breaks the platform's content policy — fake, off-topic, defamatory, or containing personal data. A review that is simply harsh is not removable, and the reply is the tool you actually have. Airbnb removes responses that reveal guest personal information or that read as retaliatory.
What should a cleaning companie never put in a Airbnb reply?
Airbnb removes responses that reveal guest personal information or that read as retaliatory. Beyond policy, avoid re-litigating the facts in public: readers score the tone of the reply, not who was right.
Should the reply be signed by a person?
Host first name only — the platform's whole register is personal. An anonymous reply from "the team" reads as automated to the exact audience you are writing for, and it removes the accountability that makes a service-recovery reply work.

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