Free tool
Free Google review reply generator
This is the tool we use inside HappyReplies to draft the first version of every reply. It's free to use here, no account required. The draft is a starting point — swap in the reviewer's name and one specific detail before you hit publish.
Free — no card, no sign-up.
Quick rules
- Reply within 24 hours; response speed is a documented local ranking signal.
- Keep replies under 400 characters — Google truncates long replies in the local pack.
- Never ask the reviewer to change their rating; it's against Google's guidelines.
Example drafts
1-star
Review
"Waited 40 minutes for a table we'd booked."
Reply
"Hi Sam — 40 minutes past a booked time isn't the reservation you made. We were short a floor cover that night. Email me and I'll put things right. — Marco"
3-star
Review
"Food fine, atmosphere flat."
Reply
"Hi Priya — thanks for the honest three. Atmosphere is the hardest thing to fix and the most useful thing to be told. New menu and lighting from the 1st; come back for it."
5-star
Review
"Best pizza in town."
Reply
"Cheers Tom — glad the kitchen landed. Ask for Marco next time and I'll pour you the wine of the month."
FAQ
- Is the generator really free?
- Yes — no sign-up, no card. Rate-limited to a handful of drafts per day per IP to keep it fair.
- Will Google penalise AI-drafted replies?
- No. Google's guidance is about the content and behaviour, not the tool used. Personalise the draft before you post — the reviewer's name, one specific detail, and a real signature.
- Can I use these replies commercially?
- Yes. Anything the generator produces for you is yours to use.
- How is this different from ChatGPT?
- The preset is tuned for Google review replies specifically — length, tone, and the offline-next-step framework are baked in, so the first draft is closer to shippable.