Yell.com
Yell.com review reply templates
Yell.com remains a high-trust directory for UK local services — tradespeople, cleaners, solicitors, clinics, and restaurants. A reply on Yell signals to searchers that the business is active and accountable. These templates are calibrated for that local-service context.
Yell.com reply rules
- Business replies appear under the review on your Yell profile.
- Keep replies concise — long responses are truncated on mobile.
- Do not post email addresses or phone numbers directly in the reply.
- Reply to all star ratings, not just the negatives.
- Report fake or defamatory reviews through Yell's support team.
Tone notes
Local British service voice: professional, warm, and direct. Mention the town or area only when it feels natural.
6 templates
1. 5-star, local service
Review
"Brilliant plumber, turned up on time and fixed the leak."
Reply
"Cheers Tom — glad we got the leak sorted quickly. Give us a shout next time you need anything. — Marc"
2. 3-star, mixed job
Review
"Good work but took longer than quoted."
Reply
"Hi Priya — you're right, the job ran over the quote. I'd like to understand why. Please message us through Yell and I'll review the timing with you. — Marc"
3. 1-star, no-show
Review
"Booked them and they never turned up."
Reply
"Hi Sam — a no-show is a serious failure on our part. I can't see a booking under this name; please message us with the date and we'll investigate and make it right. — Marc, owner"
4. Price complaint
Review
"More expensive than others in Manchester."
Reply
"Hi — our quotes are itemised so you can see where the cost sits. Happy to walk you through it — message us and I'll send the breakdown. — Marc"
5. Fake / competitor
Review
"Avoid — terrible service (no detail)."
Reply
"Hi — we can't match this review to any job we've done and have reported it to Yell. If you did use us, please message with the date so we can resolve it. — Marc"
6. Follow-up after rectification
Review
"Came back and fixed the issue free of charge."
Reply
"Thanks for updating us — we're glad we could put it right. Appreciate you giving us the chance. — Marc"
FAQ
- Can I remove a bad Yell review?
- You can't delete it yourself. You can report reviews that breach Yell's guidelines (fake, defamatory, abusive) and reply professionally in the meantime.
- Should I put my phone number in the reply?
- No. Yell profiles already display your number. Keep the reply on-platform and ask the reviewer to contact you through Yell or your website.
- How fast should I reply?
- Within a few business days. Yell searchers often read the newest replies first.
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